Showing posts with label Super Bowl commercials. Show all posts
Showing posts with label Super Bowl commercials. Show all posts

Sunday, February 03, 2013

Super Bowl ad preview 2: Blast back to the future with Buzz Aldrin

I actually would like to sign up for a chance of winning a space on the rocket. Especially if Buzz Aldrin himself was on board. But, alas, I don't think I would meet the weight specs.

Super Bowl ad preview: Willem Dafoe is Satan (and Kate Upton is hot)

Look closely, and you'll see Kate Upton and Usher also went along for the ride. And speaking of Kate Upton: She gets behind the wheel here, too.

Saturday, February 02, 2013

Coolest Super Bowl commercial ever... still

The only possible way they could have improved this: If Eminem would have said, "And by the way -- if you don't buy a Chrysler, you're a bitch-ass punk." And here's the runner-up. (Yeah, pretty much the one you'd expect.)

Sunday, February 05, 2012

Ferris Bueller, Clint Eastwood and The Avengers score at the Super Bowl


Read all about it here.

Clint Eastwood: "Re-elect Barack Obama!"


"Or at least don't vote for that tool who would have let the American auto industry fail." (Think about it.)

A shameless attempt to draw visitors to my blog with a video featuring a woman with large breasts talking about a Super Bowl ad for The Avengers



As part of this blog's ongoing campaign to remain abreast of trends in movie advertising, I offer this titillating video clip of... OK, I'm busted, right? Well, you're right: No, I have no shame whatsoever. None. Zippo. Nada.

Movie madness at Super Bowl XLVI


I'll be monitoring Super Bowl XLVI for CultureMap.com this evening to do a piece on ads for upcoming movies. (Yeah, it's a dirty job -- but somebody's got to do it.) But the funniest movie-related ad to air during The Big Game may turn out to be one that isn't really a movie ad at all -- this kinda-sorta sequel to Ferris Bueller's Day Off that stealthily extols the wonders of the 2012 Honda CR-V. Eric Ditzian over at MTV.com already has declared it one of the ten best movie-related Super Bowl ads of all time.

Saturday, February 05, 2011

Thursday, February 03, 2011

Super commercials

During the days leading up to Super Bowl weekend, Advertising Age has been polling folks to determine the greatest Super Bowl commercial of all time. Here are the two finalists:



After what appears to have been a gruelling gridiron contest, Pittsburgh Steelers defensive lineman Mean Joe Greene gets "a Coke and a smile" from a young fan (Tommy Okon). Believe it or not, this 1979 spot (directed by Lee Lacy) was so phenomenally popular, it actually spawned a 1981 TV-movie about its production: The Steeler and the Pittsburgh Kid, directed by Lou Antonio, featuring a pre-E.T. Henry Thomas as the youngster who offers a soft drink to his favorite football star.



Two years after he unleashed Blade Runner, director Ridley Scott went all retro-futuristic again for this classic TV spot that launched the Apple McIntosh personal computer. Taking his cue from 1984, George Orwell's dystopian novel about surveillance and repression in a totalitarian tomorrow, Scott -- working from a concept developed by Steve Hayden, Lee Clow and Brent Thomas -- pits a hammer-wielding heroine (Anya Major) against the despotic Big Brother (David Graham) in a battle meant to symbolize the notion that owning a Macintosh (as opposed to, say, an IBM personal computer) was a great way to triumph over conformity and assert your individuality. Or something like that. Appropriately enough, the commercial first aired on Jan. 22, 1984 -- during the third quarter of Super Bowl XVII.

Sunday, February 03, 2008

Super Bowl commercials blog-a-thon

5:37 PM -- I wonder how many people below the age of 30 caught the Godfather allusion in the guy-screaming-in-bed Audi commercial?

5:47 PM -- Of course, I also wonder how many people remember the Steve and Doug Butabi characters (from Saturday Night Live and A Night at the Roxbury) referenced -- through music, and a cameo by Chris Kattan -- in the Diet Pepsi Max commercial. Maybe the ad guys are getting a little too arcane with their pop-culture references?

6:04 PM -- The Wanted spot doesn't look much different than the coming-attraction trailer that's been running in theaters for quite some time now. Shorter, maybe, but not much clearer concept-wise. And, worse, no surprises. IMHO: A wasted opportunity to fine-tune the hard-sell.

6:06 PM -- But the giant pigeons for Fed Ex? Cool.

6:14 PM -- Isn't it a bit late in the day -- very, very late, in fact -- for a Rocky-themed beer commercial? Even Rocky Balboa is more than a year old.

6:17 PM-- Uh-oh. The Iron Man teaser looks a little... well, a little cartoonish, maybe? Or, worse, a little Hulk-ish (as in the first Hulk movie -- or, more specifically, the notorious Super Bowl commercial for that 2003 flick)?

6:19 PM -- But Leatherheads looks funny.

6:38 PM -- The Princess Narnia spot tells me: More of the same. If you liked the first one, you'll like this one. If you didn't, you won't. Will be interesting to see if cable and homevid exposure for Episode 1 will increase the audience for No. 2.

6:42 PM -- The Pepsi spot tells me: Justin Timberlake has a sense of humor about himself. Also reminds me: He deserved more props for his self-effacing turn in the under-rated Black Snake Moan.

7:25 PM -- Enjoyable set by Tom Petty. (But, then again, I'm could hear "Runnin' Down a Dream" four or five times each morning during my workday commute, and never think punching up a new station on my car radio.) On the other hand, Semi-Pro looks... stale.

7:45 PM -- Clever Wall-E spot, establishing the Disney/Pixar link to Toy Story in a way both simple enough to appeal to kids and hip enough to amuse older audiences.

7:53 PM -- In sharp contrast to the aforementioned Wanted spot, the Jumper spot rethinks its own coming-attraction trailer(s) to clarify the central gimmick -- and the dramatic conflict. (I have to admit: This is the first time I've had any idea why Samuel L. Jackson's character is such a party-pooper.) Good move: At this point in the football game, many viewers may be too, uh, fuzzy-headed to grasp subtle ironies or complex concepts.

8:13 PM -- James Carville and Bill Frist come together with a Coke and a smile. OK, maybe I'm easy, but I laughed out loud. Haven't done that since the giant pigeons.

8:16 PM -- But You Don't Mess With the Zohan? Didn't laugh. At all.

8:27 PM -- A second chance for Semi-Pro. Funnier. And, yeah, this spot may get more use -- as an ad for Bud Light.

9:06 PM -- And what do you know? The game wound up having more suspense, and a more jolting surprise finish, than most thrillers released in recent years. Congratulations, New York Giants.